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is arguably greater for advocacy messages if they are trying to change entrenched opinions or behavior (rather than, say, the relatively simple act of marketing a $5 happy meal). Given the small budgets of animal advocacy organizations and the
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183. HumaneSpot.org | Your Animal Advocacy Resource Center
conference was its focus on advocacy. A wide array of speakers gave talks that helped to educate and inform advocates about animal issues. Other speakers presented talks on strategy and tactics within the animal advocacy movement. There were also
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185. HumaneSpot.org | Your Animal Advocacy Resource Center
the efficacy of “shock advocacy†and Part 4 will look at the current use social media to effect change for animals.
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Other parts in this blog series:
Part 2: Attitudes Toward Social Movement Tactics
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186. Animal Advocacy | HumaneSpot.org
Animal Advocacy
Factual.com: Collaborative Data in Action Submitted by Che Green on Nov 24, 2009
Advocacy Strategies | General Animal
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item from 2007)
Advocacy Strategies | General Animal Protection | Vegetarianism and Veganism | Animal Advocacy | Psychology, Social Development, Social Motivations | Social Marketing | Vegetarian Social, Psychological and Moral
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Information Centre of